How can we help increase Rwanda’s Cross Border Trade (CBT) with neighboring countries?
Rwanda’s Cross Border Trade (CBT) is a crucial component to increase its GDP from 8-11% to 28% by 2020. Supporting TMEA’s CBT programme using market analysis, Athena provided an assessment of opportunities and constraints. This therefore focused on cross-border traders and expert oriented Small and Medium-Sized Enterprises (SMEs). It mapped Rwanda’s major exports products to market growth potential, after which it conducted a participatory market selection process. It also identified market constraints and facilitators which expand trade while ensuring better flow of market information. This focused on interventions that would transform select markets for the economically disadvantaged in society. In addition to this, the data analysis from this ‘Markets for Poor’ (M4P) approach helped with compiling key findings for recommendations on key strategic interventions for TMEA and the government.